JTMG Gears Up for “Big Brother” Licensing Partners

Joy Tashjian Marketing Group (JTMG), exclusive licensing and merchandising agency for Endemol USA and its hit CBS series “Big Brother,” has launched a comprehensive licensing program to coincide with the debut of the reality show’s 9th season. JTMG has earmarked such categories as games (board games, card games, computer and video games), publishing (‘Best of’ book series), apparel, stationery and paper products, and an extensive array of fan-based merchandise.