The World of Eric Carle Gains Two New Licensees
Ripple Junction and Rashti & Rashti have signed on as licensees for The World of Eric Carle.
December 2, 2020
The Joester Loria Group has brokered two new deals for The World of Eric Carle to expand on the brand’s current program with new infant and toddler sleepwear and adult t-shirts.
First, Ripple Junction has added The World of Eric Carle for young men’s and junior shirts. A multi-sku program launched earlier this year at Urban Outfitters online and in select stores with a crewneck sweatshirt and a long sleeve tee. Most recently, the line expanded with additional tees at Urban Outfitters and Pac Sun.
Rashti & Rashti has also partnered to bring the brand into a range of infant and toddler sleepwear (sizes 12M – 5T). The collection will feature Carle’s “The Very Hungry Caterpillar” and other popular characters and unmistakable graphics from his books in multiple styles and will launch mid-2021.
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